Courses
Learn how Amazon actually works.
Free foundations, plus in-depth paid training for aspiring Amazon VAs, freelancers, and specialists who want to go deeper — from understanding the marketplace to running full Amazon PPC campaigns. Built from real operations experience, not theory.
Free Courses
Start here — no cost, no signup.
Foundation-level courses designed to build real understanding before you move into paid, in-depth training.
General VA 101: The Beginner's Guide to Becoming a Virtual Assistant
A complete, free foundation for anyone who wants to become a Virtual Assistant with zero prior experience — core admin skills, the tools clients actually use (Google Workspace, project management tools, CRMs, and more), and how to build a portfolio and apply for your first VA role. No credit card, no catch.
Amazon Basics: Understanding the Amazon Marketplace Before You Learn PPC
Learn how a customer searches, what they see on the search results page, how an Amazon product page is structured, and the core terminology every Amazon VA needs — so that when you learn PPC next, you already understand what you're advertising.
In-Depth Courses
Ready to go further? Go job-ready.
A full, paid curriculum for anyone who wants to actually run Amazon PPC — not just understand it. Hosted on the VERA Masterclass platform.
Amazon PPC Advertising Masterclass
Learn how to build, launch, analyze, optimize, and scale Amazon PPC campaigns — keyword research and harvesting, campaign structure and match types, bids and budgets, search term analysis, category-specific strategy, auditing, and client reporting. Includes interactive Seller Central mockups and live PPC calculators.
More free and in-depth courses are on the way. Want to be the first to know when a new one launches? Get in touch.